Leading with Purpose: 4 Female Executives Who Are Making a Difference
Explore the key principles of purpose-driven leadership through the stories of female executives who are making a difference through their impactful approach.
4 Archived posts matching:"Ayeshah Abuelhiga”
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#FemaleForces: 6 Industry Founders On Hiring and Leadership
When it comes to the consumer brand universe, women have found great success in launching game-changing startups that translate into household names. Billion-dollar brands like Glossier (valued at $1.8 billion) and Savage X Fenty (valued at $3 billion) are two that come to mind. According to Pitchbook, companies with at least one female founder comprised […]
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ForceForward: How Mason Dixie Foods’ Ayeshah Abuelhiga Is Winning Frozen
ForceForward is a video interview series from ForceBrands that highlights what businesses and teams look like tomorrow. Ayeshah Abuelhiga describes the overnight success of Mason Dixie Foods as a ‘happy accident.’ What began as a popular Washington D.C.-based restaurant with a cult following quickly developed into a one-of-a-kind product line that disrupted the frozen category. Today, […]
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How ‘Project Potluck’ Is Cooking Up a More Diverse CPG Community
It’s no secret that the teams powering today’s consumer brands do not reflect the diversity of American consumers. This disparity is largely attributed to the inherent bias in hiring, lack of access to capital for diverse founders, and “the networking gap,” just to name a few. Enter Project Potluck, a professional community founded by People of […]