Interviews | ForceBrands Newsroom

Sunday Funday with Co-Founder of BeyondBrands and mood33 Eric Schnell

mood33 isn’t your average cannabis-infused beverage brand — it’s colorful and vibrant with unique flavor profiles to satisfy whatever good-mood feeling you’re looking to achieve. “We opted to own the power of the word ‘mood’ and its connotation in our brand name and chose to offer SKU naming formats of the feelings inspired by each […]

CATEGORIES Beverage
PUBLISHED June 14, 2019
AUTHOR Rebecca Fryer

How mood33’s Creators Are Building the Nation’s Most Trusted Cannabis Beverage Brand

Laser focused and ambitious, Eric Schnell, Co-Founder of BeyondBrands and mood33, and Michael Christopher, mood33’s Co-Founder and CEO, are on a mission to make the cannabis connection — creating a cannabis beverage brand with products that, in their own words, “offer people an improved ability to connect with themselves and each other in more meaningful […]

CATEGORIES Beverage
PUBLISHED June 9, 2019
AUTHOR Rebecca Fryer

Get to Know Maggie Campbell, Head Distiller and Vice President of Privateer Rum

ForceBrands is proud to partner with the Wine & Spirit Education Trust which provides globally recognized education and qualifications in wines, spirits, and sake, for professionals and enthusiasts. Maggie Campbell DipWSET is Head Distiller and Vice President of Privateer Rum and is also the founder of the Denver Brewer’s League. She serves on the Board […]

CATEGORIES Beverage
PUBLISHED June 6, 2019
AUTHOR Rebecca Fryer

Inside the On-Premise Sector with Heaven Hill’s Walter Inman

Each month, ForceBrands partners with The Tasting Panel magazine. The Tasting Panel offers an insider’s look at the tastemakers and trendsetters in today’s growing beverage industry. From winemaker profiles, to brands that are the bartenders’ best friend, this monthly publication gets up close and personal with today’s influencers and explores the products they love the most. […]

Get to Know Cereal Entrepreneurs Gabi Lewis and Greg Sewitz of Magic Spoon

Few things capture the nostalgia of childhood quite like a bowl of cereal. And that’s exactly what “cereal” entrepreneurs Gabi Lewis and Greg Sewit are hoping to create with the launch of Magic Spoon, healthy cereal that tastes too good to be true. We caught up with them to learn more about Magic Spoon and how they’ve brought the […]

CATEGORIES Food
PUBLISHED May 12, 2019
AUTHOR Rebecca Fryer

Start It Sunday: How the Founders of Magic Spoon Break From Routine

“Cereal” entrepreneurs Gabi Lewis and Greg Sewit set out to create “childlike cereal for adults” following the successful launch and sale of their first venture, EXO Cricket Protein Bars. The result was Magic Spoon, the perfect breakfast for anyone who loves cereal but wants a healthier option. Recently launched, Magic Spoon offers direct-to-consumer gluten- and grain-free […]

CATEGORIES Food
PUBLISHED May 5, 2019
AUTHOR Rebecca Fryer

How Breakthru Beverage Group’s Alison Hamm Connects to Audiences Through Storytelling

CATEGORIES Beverage
PUBLISHED April 11, 2019
AUTHOR Rebecca Fryer

Start It Sunday: How Plant People’s Co-Founders Ease Into the Week

Sundays are well spent for the co-founders of Plant People, a New York-based startup that offers premium high-performance CBD across a range of products. We caught up with Gabe Kennedy and Hudson Gaines-Ross to see how they approach the start of the workweek. Read on to discover how they Start It Sunday. Q: What does […]

CATEGORIES Cannabis
PUBLISHED April 5, 2019
AUTHOR Rebecca Fryer

How Plant People’s Co-Founders Gabe Kennedy and Hudson Gaines-Ross Are Taking a Holistic Approach to Cannabis

Gabe Kennedy and Hudson Gaines-Ross are building Plant People thoughtfully. Laser-focused on creating a brand that delivers high-quality products powered by a mission-driven team, Plant People is redefining what it means to live well. Read on as we go behind the scenes of this budding cannabis brand and catch up with Kennedy and Gaines-Ross to […]

Q&A with Dave Rudman, Executive Director WSET Americas

ForceBrands is proud to partner with the Wine & Spirit Education Trust which provides globally recognized education and qualifications in wines, spirits, and sake, for professionals and enthusiasts. As Executive Director of WSET Americas, Dave Rudman has taken on the task of ensuring WSET meets the high demand for wine and spirits education in North […]

CATEGORIES Beverage
PUBLISHED March 18, 2019
AUTHOR Rebecca Fryer

Inside More Labs’ Rebrand and Launch Into Retail

The team behind More Labs (formerly 82 Labs) is every bit as ambitious as its scientifically engineered products. It’s no surprise then that their supplements, meant to dispatch daily stressors, are created by problem solvers who are ‘in the business of outsmarting themselves,’ as described on their website. Backed by science and extensive research, More […]

CATEGORIES Beverage
PUBLISHED March 18, 2019
AUTHOR Rebecca Fryer

How EBOOST’s Founder Josh Taekman Is Giving Energy Drinks a Healthy Refresh

Josh Taekman knows it takes a lot to fuel super-charged lifestyles. So when he couldn’t find an energy drink that could keep up with his active lifestyle, he set out to create one. EBOOST is not your average energy drink — it’s a wellness brand designed to enhance performance, naturally. Launched in 2007 and rebranded […]

CATEGORIES Beverage
PUBLISHED March 17, 2019
AUTHOR Rebecca Fryer

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